Challenging the established rules in the eyewear industry
VIU prescription glasses and sunglasses unite brilliant design with a transparent manufacturing process and fair prices.
The collections are designed in Switzerland by Fabrice Aeberhard, VIU’s Creative Director. Each individual pair is then crafted in more than 80 manual steps at a traditional manufacturer in the Italian Dolomites or on Honshu Island in Japan.
By delivering directly from the manufacturer to the customer, VIU offers high-quality design and sustainable products at revolutionary prices: VIU glasses including prescription lenses are available from EUR 165 / CHF 195 and sunglasses from EUR 145 / CHF 175.
VIU collections are available in VIU stores throughout Germany, Austria, and Switzerland; online at www.shopviu.com; and in selected partner stores. The first stores in Scandinavia are planned for Summer 2017.